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Digital Marketing
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SEO (Search Engine Optimisation):
Search Engine Optimisation is the process of improving a website in such a way that it increases its chances of appearing and its ranking in the organic search results. The idea is to make a website more attractive to search engines who use a combination of ranking factors to decide on the order of the websites in the search results.
If you are a bit of a geek like us, you can have a look on the Google webmasters site and you will find a plethora of articles, definitions and other free resources to learn about Search Engine Optimisation, Search Console and more. They also have an official webmaster blog, useful to catch up with recent updates and geeky news.
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